Donoghue has proven leadership skills and award-winning talent.
DMW is pleased to announce that Patrick Donoghue has been promoted to creative director.
Patrick Donoghue joined DMW in August 2011 as associate creative director, accepting a full-time in-house position after freelancing for the agency on various assignments. Contributing to many brand-direct campaigns for numerous clients as a copy-side ACD, Pat has beaten controls and won numerous industry awards. His creative ingenuity and marketing savvy has been exercised for clients from health services to auto insurance, technology to financial services.
In his new role, Pat will oversee development of creative campaigns for multiple DMW clients in the health insurance and health care system verticals. He will also be sharing his expertise supervising copy staff, as well being involved in the agency’s new business efforts.
“Pat is a consistently strong performer and pleasure to work with,” said Sean Clark, executive creative director. “He has proven himself in all media — direct mail, direct response TV, digital, you name it! Our growth over the years comes from his contribution to agency excellence in direct response creative and client satisfaction. And now, we’re looking forward to more great things in his future at DMW.”
Pat holds a bachelor’s degree in political science from the State University of New York at Albany. When he’s not hard at work on another big creative idea, Pat enjoys traveling with his family.
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About DMW
DMW is an award-winning, full-service direct response agency with over 39 years of experience across all media: digital, video, TV, direct mail, and print. DMW has an especially deep practice in health insurance and health care for the 65+ population, plus other lines of insurance and financial services. Clients rely on us to produce successful response marketing strategies and tactics driven by data insight, media placement and analysis, digital/mobile expertise, and breakthrough creative. Our team is focused on Core Values — connected, inquisitive, accountable, authentic — that motivate us to do great work and Inspire Direct Results. To learn more, please visit www.dmwdirect.com.
For more information or to schedule an interview, please contact Christina Clausen at cclausen@dmwdirect.com or 484-383-0153.