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Marketing Insights

Timely, relevant, thought-provoking and actionable insights from the marketing professionals at DMW. And, yes, maybe a little fun, too.

3 BIG Benefits to Project Partnerships with an Agency
June 9, 2020

George Price Creative That Sells, Digital Direct Marketing, Response Marketing

Can you get consistent leads and conversions working with an agency on a project basis? YES. And DMW has the strategies and results to prove it!

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Need Marketing Knowledge
June 3, 2020

DMW Direct Response Marketing, Direct Q&A

Question: What's the difference between direct marketing and brand marketing?

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Marketers Respond to COVID-19 Pandemic: Digital Recommendations for Reaching Consumers
May 29, 2020

Jenn Smith Digital Direct Marketing, Health Care Marketing, Medicare Marketing, Trends and POV

Life as we know it has changed because of COVID-19. Should you focus on business as usual? Or do you address the global pandemic and shift your current marketing strategy to reach consumers?

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10 Digital Marketing Strategies For Regional Health Plans
May 22, 2020

Justin Stauffer Digital Direct Marketing, Health Care Marketing, Insurance Direct Marketing, Medicare Marketing, Response Marketing

Watch this FREE DMW webinar to learn how to optimize your digital campaigns without overspending!

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COVID-19 Marketing to Support Newly Unemployed 65+
May 6, 2020

Renee Mezzanotte Health Care Marketing, Insurance Direct Marketing, Medicare Marketing, Response Marketing, Trends and POV

Marketing Strategies to Support Newly Unemployed People Age 65+

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