Reset Your Day: 5 Ways to De-stress and Decompress in under 30 minutes
March 15, 2021
Jen Stercula Trends and POV, DM Lite
We all need a time out. Here's a few ways to reset your day in 30 minutes or less.
The Future of Health Care Data Intelligence: Augmented Analytics
February 24, 2021
Josh Kaplan Health Care Marketing, Marketing Analytics, Medicare Marketing, Trends and POV
Imagine waking up to a fully updated dashboard showing you important KPIs, in context with business drivers to help you make decisions for that point in time, in that exact moment ...
How & Why COVID-19 Has Made Video Streaming A “Must Watch” for Advertisers
February 8, 2021
Jenn Smith Digital Direct Marketing, Trends and POV
“So, what are you bingeing?” That’s the question everyone’s been asking lately. With more time spent at home since the start of the pandemic, content viewership has seen a serious uptick — especially within the streaming world.
How to get consumers to bite on your direct marketing offer and net more sales
January 22, 2021
Bill Spink Creative That Sells, Response Marketing, Trends and POV, DM Lite
Practical, real world lessons to help us catch fresh marketing inspiration — and reel in more response — from proven, successful experience at the 'ol fishing hole.
2020 – 2021 Medicare Marketing Insights: A Slow AEP; Digital Media Boost; Effective Q1 Messaging To-Do’s
January 11, 2021
Renee Mezzanotte Digital Direct Marketing, Health Care Marketing, Insurance Direct Marketing, Medicare Marketing, Response Marketing, Trends and POV
From a recent article in RADAR on Medicare Advantage — plus added insights — reports and ideas on what is working in Medicare Marketing, both this fall and going into Q1 Open Enrollment.