Digital Direct Marketing

DMW Direct Digital Direct Marketing, Medicare Marketing, Direct Q&A

Question: What's the difference between a hard or soft lead in a digital campaign?

Justin Stauffer Digital Direct Marketing, Marketing Analytics, Response Marketing

Did you know Google Analytics is getting a MAJOR makeover? If you're in digital marketing, don't miss this post ...

Janine Taylor Digital Direct Marketing, Health Care Marketing, Insurance Direct Marketing, Medicare Marketing, Response Marketing

A powerful location-based marketing tool, geofencing can easily and quickly increase the number of consumers who see your advertising.

Bill Spink Creative That Sells, DRTV, Digital Direct Marketing, Direct Mail, Health Care Marketing, Insurance Direct Marketing, Medicare Marketing, Response Marketing, Trends and POV

Last year was another doozy! And with everything going on, you may have missed some great posts in 2021. So here’s a recap of a Top 5 ...

Justin Stauffer Digital Direct Marketing, Email Marketing, Response Marketing, Trends and POV

2022 will likely become a year of great transition — with the pandemic still affecting our lives, and consumers continuing to rely on online technology. So digital marketers will ne