Timely, relevant, thought-provoking and actionable insights from the marketing professionals at DMW. And, yes, maybe a little fun, too.
Tracy Elasfari Digital Direct Marketing, Direct Mail, Response Marketing
Looking for an easy way to lift direct mail response and lower postage costs? Informed Delivery® from the USPS is your answer!
DMW Direct Digital Direct Marketing, Medicare Marketing, Direct Q&A
Question: What's the difference between a hard or soft lead in a digital campaign?
Justin Stauffer Digital Direct Marketing, Marketing Analytics, Response Marketing
Did you know Google Analytics is getting a MAJOR makeover? If you're in digital marketing, don't miss this post ...
Renee Mezzanotte Health Care Marketing, Insurance Direct Marketing, Medicare Marketing, Response Marketing
For the Medicare marketing world in 2022, the Centers for Medicare & Medicaid Services (CMS) has proposed big changes ...
Janine Taylor Digital Direct Marketing, Health Care Marketing, Insurance Direct Marketing, Medicare Marketing, Response Marketing
A powerful location-based marketing tool, geofencing can easily and quickly increase the number of consumers who see your advertising.